The Exhibition
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Future of Leisure | Sept 2024–Dec 2024 (10 weeks)
The Exhibition redefines the pre-dining phase of leisure by seamlessly integrating an art gallery with a culinary experience. Guests enter the world of paintings and immerse in themed dining rooms.
Project Brief
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Design for the “Future of Leisure” through exploring open-ended opportunities. Create a new product or experience that is centered around the future of dining leisure, particularly the pre-dining phase.
About
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Project Type
Conceptual Design
Tools
Figma, Premiere Pro & After Effects (Video Editing and Motion Graphics), Photoshop, InDesign, Illustrator, Laser Cutting, ProCreate (Digital Sketching)
Main Design Skills
Diorama Scaled Models, Market Research, User-Centered Testing, Data Analysis, Spatial and Experiential Design, Journey Mapping, Storyboarding, Presentation Making, Graphic Design, Concept Ideation and Communication
Behind The Vision
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The Exhibition is a team project created as part of the Junior Interactive Product Design Studio at Georgia Tech.
art gallery & IMMERSIVE dining
FRAMING THE PROBLEM
We explored a variety of primary and secondary research methods, which led to three main insights.
concept IDEATION
Through exploring leisure processes, activities, and locations, we arrived at the idea of transformative designs, applied within the context of dining leisure.
Concept Drawings by Annie Shin and Calysta Sutanto (Me)
concept direction
After refining our goal to the pre-dining phase of dining leisure, we developed our initial concept.
Layout Sketch by Ethan J. Armas, Storyboard Animation by Annie Shin
user TESTING
wait times test
The goal was to understand how customers’ perceived wait times are affected by factors such
as food and environment. (17 total tests)
as food and environment. (17 total tests)
art gallery test
The goal was to understand customer interaction with a token pen stroke on a menu plaque, creating a selection system that is easy to understand, immersive, and satisfying. (7 total tests)
KEY Iterations
Based on testing results, we refined the initial concept through multiple revisions.
The EXHIBITION
VIDEO SHORT
Diorama of the exhibition
Scale Model Diorama by Calysta Sutanto (Me), Furnitures and People by Bryce Kelly
experience storyboard
Drawings and Animation by Annie Shin
signing interaction
Menu Design Interface by Annie Shin, Editing by Calysta Sutanto (Me)
entering the painting
Painting Door Model by Ethan J. Armas
visual poster
Poster by Ethan J. Armas and Calysta Sutanto (Me)
Reflection
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• Developed a seamless process journey that transforms waiting time into an engaging and immersive experience
• Focused on design choices in experience and service design to maintain a smooth user flow
• Expanding its applications, the concept demonstrated how future leisure experiences can incorporate creativity and engagement in the pre-activity phase of leisure
• Focused on design choices in experience and service design to maintain a smooth user flow
• Expanding its applications, the concept demonstrated how future leisure experiences can incorporate creativity and engagement in the pre-activity phase of leisure
Next Steps
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• Consider ideal locations by analyzing various spaces, including unconventional ones like museum districts and repurposed buildings
• Explore art dimensions, themes, and collaborations, such as showcasing local artists, while investigating more ways to translate pieces into the dining setting
• Explore art dimensions, themes, and collaborations, such as showcasing local artists, while investigating more ways to translate pieces into the dining setting
• Refine exit solutions and spatial details, ensuring accommodation for kitchen access, supply storage, and efficient work flow